I help executives turn industry expertise into stories worth telling, through:
For new clients
Free Content Roadmap
Do a 30-min interview to receive a ranked list of content topics, angles, and headlines.
Start here: Content Sprint
One focused asset (e.g. blog, case study, email, LinkedIn), defined upfront and delivered in 2 weeks.
Starting at $3,000
Executive Ghostwriting
A weekly practice for getting your thinking out of your head and into the world — and making it land, under your name or your company's.
Starts at $5,500/month
Fractional Head of Content
Full ownership of your content function, from strategy and voice to systems and publish.
Starts at $10,000/month
AI startup Tradespace's audience of IP attorneys is both highly sophisticated and skeptical of AI, so generic content wasn't going to cut it. Only rigorous thought leadership would do.
We began by writing a whitepaper that didn't aim to sell, but instead mapped the business, legal, and technology forces reshaping IP to give Tradespace credibility pre-sales.
From there, we built out the exec team's LinkedIn presence, newsletters, and blogs, plus website copy, emails, and case studies.
Tradespace loves that we "make IP sound sexy." In one year, they 3x'ed revenue, 5x'ed customers, and landed their Series A.
Mouthpiece
